On Sale Pack - City Varieties
Welcome to Leeds Heritage Theatres
Thank you for bringing your event to City Varieties Music Hall – we are excited to host you and hope you have an enjoyable time with us. Below you can find our print and asset requirements, and information about our marketing packages.
To find our policies and technical information, visit our Information for Visiting Companies page.
To find out more about our venues and the Leeds area, take a look at our Welcome Pack.
On sale assets
Assets are required two weeks ahead of the priority on sale date. Failure to provide assets may affect the on sale process.
Our preferred on sale process is to leave a day between priority and general, with priority notice on a Thursday and general on the Friday. Occasionally, this is open to discussion to fit in with national announcements, but this must be agreed well in advance.
We require the following assets:
Website
Copy: Please provide copy in .doc format. We are able to use press quotes where space allows but please ensure these are either from national or reputable regional publications.
Images in the below sizes (JPG and PNG):
- Wide: 2000px(w) x 800px(h)
- Standard: 960px (w) x 600px(h)
- Square: 1080px(w) x 1080px(h) – including a clean version (no casting, taglines, quotes, dates etc.)
- Square 2: 1200px(w) x 1200px(h) – key artwork only, no text/title treatment
- Instagram: 1080px(w) x 1440px(h)
Event information: Please also confirm any running times, age guidance, strobe/lighting effects and trigger warnings. As per our brand guidelines, any age guidance under 18 will include ‘parental guidance recommended’.
Social media
We are thrilled to receive any social media content you can provide. Please note, we cannot guarantee the use of all promotional content.
EPK: For EPK and video content, we request the original video file rather than a link. Please include portrait/vertical content for Instagram Stories and TikTok. We require all videos to be captioned to ensure any content we use is accessible. Any videos without captions will not be used.
Facebook events: We are happy to co-host Facebook events, as long as our venue URL is used. We will not accept any co-hosting if an outside ticketing agency URL is used.
Press
Clean Images: We require several high-res images for press and any additional listings. Please keep images ‘clean’ i.e., no casting, taglines, quotes, dates etc. Please also label images with credits.
Interviews: If available, please provide a syndicated interview, which may be used as additional promotional material.
Press list: We can send a list of local press contacts on request.
Print requirements
We require the following print quantities:
500 leaflets*
5 A3 posters
5 A2 posters
Please send to: Comms Team (CV), Leeds Grand Theatre, 46 New Briggate, Leeds, LS1 6NU
We can advise on local poster production and distribution if requested. Please contact Henry Crabtree or Tony Cawood: henry.crabtree@leedsheritagetheatres.com or tony.cawood@leedsheritagetheatres.com.
*We are only able to accept and display A5 and DL leaflets
Overprint
Our overprint style is our logo aligned left, with info block containing dates, website and phone number aligned right.
Dates should be formatted as three-letter day > numerical date (no superscript) > month in full > year. If the run extends over two months/years, please include both.
e.g. Tue 16 – Sat 20 January 2024 / Wed 28 February – Sun 3 March 2024
Logos
Please note, our logo can be used in our brand colours, white or black only.
Marketing packages
Please contact Tony Cawood or Henry Crabtree for further information: tony.cawood@leedsheritagetheatres.com or henry.crabtree@leedsheritagetheatres.com.
Tier One
FOC
All shows receive the below marketing support as standard.
What’s On listing on website
Poster in venue*
Leaflets in venue*
Inclusion in On Sale eshot
Inclusion on social media**
Inclusion in composite media featured in eshots and other marketing***
Inclusion in composite media Meta Ad***
*Subject to availability
**Social media inclusion is subject to capacity and our organic social media schedule
**Composite media = assets including multiple shows
Tier Two
£150
What’s On listing on website
Poster in venue
Leaflets in venue
Inclusion in On Sale eshot
Inclusion on social media*
Inclusion in composite media featured in eshots and other marketing**
Inclusion in composite media Meta Ad**
Solus Meta Ad
Solus eshot
*Social media inclusion is subject to capacity and our organic social media schedule
**Composite media = assets including multiple shows
Tier Three
£250
What’s On listing on website
Poster in venue
Leaflets in venue
Inclusion in On Sale eshot
Inclusion on social media*
Inclusion in composite marketing**
Inclusion in composite media Meta Ad**
Solus Meta Ad
Solus eshot
External venue poster
20 posters around Leeds
*Social media inclusion is subject to capacity and our organic social media schedule
**Composite media = assets including multiple shows
Reporting
Our Box Office team can set up weekly reporting for you. Please contact Steve Corwin, Alison Stevens and Susan Gill with your requirements: steve.corwin@leedsheritagetheatres.com, alison.stevens@leedsheritagetheatres.com, susan.gill@leedsheritagetheatres.com